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Reply #20: Mike, it is not the answer to try and build a polling organization [View All]

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qwghlmian Donating Member (768 posts) Send PM | Profile | Ignore Fri Jan-21-05 11:16 PM
Response to Reply #17
20. Mike, it is not the answer to try and build a polling organization
from scratch. That is an enormous task. What you do is get the two political parties to pony up the money that is required, maybe with MSM as a junior partner, and hire an existing polling organization. In return, both parties will be able to determine the exact methodology of the poll, to own the data it collects, and to be able to monitor the process of gathering the data. The more precise they want the exit polls to be, the more $ they will allocate to them.

You will never get the MSM to pay for anything more than they do now - the main purpose of the exit polls for MSM is to provide some fodder for the talking heads during the election coverage and for years afterwards, and the current exit polls satisfy that purpose.

I think it will require the fund-raising resources of the organized political parties to get enough money to conduct serious exit polling, and it has to be both major parties together in order to lend credibility to the numbers.
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