At Borders tonight... A table with political books....

[WCGreen]

Sarah Palin's bio was large in size but tiny in depth, around 200 pages.

It was next to Biden's which was smaller in size but heftier, around 350 pages.

I open Sarah's book and there was a lot of white space on the page, about an inch or inch and quarter margin all around. The type like a twelve font. you would be lucky to 50k words.

Biden's, on the other hand, was as dense as a text book. The type was a lot smaller, about 8 point and the margins were smaller. I would say closer to 100k words.

Anyway, they were next to each other. I think the person who is in charge of the displays purposely put them together to send a message about experience and depth of character.

I could be wrong, but it was really stunning to see the difference.