Reply #2: Almost as good as the Onion's greatest music journalism piece:

[SteppingRazor]

"Matchbox Twenty Finally Finishes Watering Down Long-Awaited New Album"


"Grab a chair, America!" she added. "The most uninteresting band in formulaic, corporate radio is back!"

The release has been eagerly awaited by Matchbox Twenty's enormous fan base, composed of American record buyers who have a limited interest in music but enjoy the act of shopping. In order to satisfy the undemanding non-tastes of this lucrative market, Matchbox Twenty has made every effort to create what record-industry insiders say is the band's least distinctive album yet.

"Some were disappointed with the relatively limited reception to Matchbox Twenty's 2002 release More Than You Think You Are," Rolling Stone contributing editor Nathan Brackett said. "That album proved what record executives have known for years: It's actually very difficult to record a rock record that has no rock in it at all. But with this new release, Matchbox Twenty has really delivered on its signature non-sound."

After the enormous commercial success of 1996's Yourself Or Someone Like You, demand for simplistic, cookie-cutter output from the band has been high. Yet, according to Grammy-winning lead vocalist Rob Thomas, the new record's release was delayed repeatedly because of Matchbox Twenty's perfectionism in the studio.