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Reply #10: Novelli says he doesn't want "just a bunch of old people" [View All]

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Snellius Donating Member (1000+ posts) Send PM | Profile | Ignore Wed Nov-26-03 01:10 PM
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10. Novelli says he doesn't want "just a bunch of old people"
There's a great post on the AARP board today:

I just finished reading an article in the online version of the NY Times this morning that I thought was very revealing. It concerns Novelli's thoughts behind AARP's recent change in ideology/strategy. The gist of the article said that Novelli and certain other members on the AARP Board wanted to appeal to the millions of younger baby boomers who are now in their late 40s and 50s and draw them into into their AARP membership. The article said that Novelli "didn't want them to think that we support just a bunch of old people". WOW!!! Now ain't that the truth! -- "JUST A BUNCH OF OLD PEOPLE". That's all we are to this group of marketing thugs. He said that his research indicates that this "younger group" is more receptive to this privatization of the Medicare model. Boy, is he in for a surprise!

Well, Mr. Novelli, I'm one of those baby boomers you spoke of and, frankly, AARP, due principally to likes of people like you, will NEVER lure me into your marketing lair.

My hope is that, when all is said and done and people see how devastating this new Medicare plan of yours is, that these "old people" and the younger, smarter, hipper baby boomers will have long since realized the truth and deserted your marketing-hyped AARP gismo, leaving you to sell snake oil on the street corners.

I urge all of you to find a true and authentic organization that legitimately represents the interests and concerns of the elderly. Drop AARP. To them, you're just "a bunch of old people."

Mike from Mass.

http://community.aarp.org/n/mb/message.asp?webtag=rp-he...
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  -AARP pits boomers against seniors sierra_moon  Nov-26-03 09:56 AM   #0 
  - Speaking of Turncoat Feinstein, I hope that the Green...  PROGRESSIVE1   Nov-26-03 10:00 AM   #1 
  - there is something terribly wrong  Marianne   Nov-26-03 10:11 AM   #2 
  - You might read  realpolitik   Nov-28-03 03:27 AM   #18 
  - Boomers  Chef   Nov-26-03 10:11 AM   #3 
  - Coward  Warpy   Nov-26-03 10:23 AM   #5 
  - Boomers  Chef   Nov-26-03 10:42 AM   #8 
     - This boomer  dflprincess   Nov-26-03 08:20 PM   #15 
  - I hope you sent it back  sierra_moon   Nov-26-03 10:25 AM   #6 
     - Boomers  Chef   Nov-26-03 10:47 AM   #9 
  - ....  Fixated   Nov-26-03 10:13 AM   #4 
  - Certainly's a good reason not to buy what they're selling  realFedUp   Nov-26-03 10:33 AM   #7 
  - Novelli says he doesn't want "just a bunch of old people"  Snellius   Nov-26-03 01:10 PM   #10 
  - "just a bunch of old people"  Lisa   Nov-26-03 02:19 PM   #11 
  - What about Boomers?  J. Hill   Nov-26-03 02:21 PM   #12 
  - You're right, the article didn't make the case  sierra_moon   Nov-26-03 03:54 PM   #13 
  - Not just out of touch  eddie4664   Nov-26-03 04:01 PM   #14 
  - And...who is going to pay for this new bill?  spooky3   Nov-26-03 08:51 PM   #16 
  - I'm in the first of the Boomers and I'm pissed! It's too late for us  SharonAnn   Nov-26-03 10:59 PM   #17 
     - Right on, SharonAnn  sierra_moon   Nov-28-03 04:10 AM   #19 
     - Well said, Boomers have fought and paid for  teryang   Nov-29-03 07:03 PM   #20 
     - Also angry at the Local AARP in Iowa City, IA  DPG   Nov-29-03 07:45 PM   #21 
 

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