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Robbien Donating Member (1000+ posts) Send PM | Profile | Ignore Thu Dec-25-08 05:37 PM
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Direct-seller Amway angling for a comeback in United States
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Source: Canadian Press

ADA, Mich. Once a household name and reputedly the key to great fortune for modern salesmen hoping to live out a Horatio Alger myth, the Amway brand faded from the American market years ago, tarnished by legal and regulatory problems.

The direct-seller of everything from health and beauty items to household cleaners repeatedly fought allegations that it was a pyramid scheme. The company also paid $20 million in fines in a Canadian criminal fraud case in 1983.

. . .

The company is gambling that consumers at home, where sales have been flat for years, will remember the days when Amway was known less for scandal and more for unrelenting pitches from well-scrubbed and optimistic door-to-door salesmen.

Marketing experts say that, despite the baggage attached to the brand, the company is doing the right thing by bringing Amway back to North America in a campaign that launched in March and first made a splash in October with sponsorship of a Tina Turner concert tour that concludes in April.

"My sense is that many of the negative associations of Amway have now begun to fade," says Tridib Mazumdar, a marketing professor at Syracuse University.

Read more:

My guess is that they are betting wrong. Amway is still a scam. No amount of advertising will make up for the fact that it is a bad business.

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  -Direct-seller Amway angling for a comeback in United States Robbien  Dec-25-08 05:37 PM   #0 
  - I saw one of their commercials today on the National Geographic channel  Cirque du So-What   Dec-25-08 05:41 PM   #1 
  - the thing is they take advantage of older people w. failing powers  pitohui   Dec-25-08 05:44 PM   #3 
  - they'll take advantage of young people who buy into the *instant wealth* scam  Donnachaidh   Dec-26-08 11:22 AM   #50 
  - They will offer hope to all those who've lost and are losing their jobs...  KoKo01   Dec-29-08 07:19 PM   #73 
  - Yep. A perfect gig for Rick Warren. He'll be among his ideological peers, too. n/t  sfexpat2000   Dec-26-08 04:33 PM   #59 
  - Those ads on MSNBC as well.  xxqqqzme   Dec-26-08 12:51 PM   #55 
  - It was bull then and now. They used to say their products were good  jwirr   Dec-25-08 05:43 PM   #2 
  - Guess Blackwater didn't prove to be such a good investment...  Baby Snooks   Dec-25-08 05:52 PM   #4 
  - How can this be allowed? They are so obviously grifters!!!  BrklynLiberal   Dec-25-08 05:58 PM   #5 
  - So is Scientology - maybe Amway should declare itself a religion. n/t  Lance_Boyle   Dec-30-08 09:32 AM   #84 
     - As far as the religion aspect - it is marketed through Dominionist churches  Hestia   Dec-30-08 12:08 PM   #87 
  - Maybe it will work. A reliable passenger system railroad is important.  Lastlaughin08   Dec-25-08 06:11 PM   #6 
  - My guess is that they are betting on peoples desperation that they will  geckosfeet   Dec-25-08 06:14 PM   #7 
  - bingo!  elehhhhna   Dec-26-08 08:13 AM   #31 
  - From '88 until '94, I had a banking customer with a line of credit which I administered.  kcass1954   Dec-25-08 06:21 PM   #8 
  - It was bad enough with the mary kay ladies chasing me down the street -  Kittycat   Dec-25-08 06:29 PM   #9 
  - doesn't this seem like an odd strategy?  GinaMaria   Dec-25-08 06:40 PM   #10 
  - The only way to get someone to buy that garbage is to pester the customer  Robbien   Dec-25-08 06:46 PM   #11 
  - Got it.  GinaMaria   Dec-25-08 06:54 PM   #14 
     - Watkins Incorporated -  bitchkitty   Dec-25-08 10:50 PM   #23 
        - There really is a Watkins Incorporated, and they have a good product  jmowreader   Dec-26-08 09:10 AM   #38 
        - I remember Watkins products  JitterbugPerfume   Dec-26-08 01:12 PM   #56 
  - The products are secondary to THE PLAN. Amway people don't sell the  1monster   Dec-25-08 07:01 PM   #16 
  - but the incentives are all backwards  CreekDog   Dec-26-08 08:16 AM   #33 
  - I've read they don't really care if you sell product anymore  jmowreader   Dec-26-08 09:22 AM   #39 
     - that explains a lot! n/t  CreekDog   Dec-26-08 10:41 AM   #42 
     - The products aren't meant to be sold to new consumers  dmesg   Dec-26-08 04:48 PM   #60 
  - Isn't that a Ponzi Scheme? n/t  KoKo01   Dec-29-08 07:24 PM   #74 
  - It's not about selling quality products efficiently  laptoprepairguy   Dec-26-08 11:18 AM   #48 
  - Been there, done that, drew the circles and got poorer while my uplines  1monster   Dec-25-08 06:51 PM   #12 
  - The Fundy-RR Christian Angle....  crystalwolf   Dec-26-08 11:21 AM   #49 
  - they'll do the same as Herbalife - advertise the *own your own business* ploy  Donnachaidh   Dec-25-08 06:52 PM   #13 
  - 16 or so years ago  LibertyLover   Dec-25-08 06:56 PM   #15 
  - I lost some friends over Amway, too.  yardwork   Dec-25-08 07:40 PM   #18 
  - All they had to do was say the word "amway", and I immediately got a picture....  Hulk   Dec-25-08 07:03 PM   #17 
  - BIG ad for Amway in Landmark theatre chains. nt  MookieWilson   Dec-25-08 08:19 PM   #19 
  - they call it "Quixtar" now - but it is a pyramid scheme all the same  WillYourVoteBCounted   Dec-25-08 08:32 PM   #20 
  - Merchants of Deception describes it as more than a "certain amount"  jmowreader   Dec-26-08 02:35 PM   #57 
  - What's funny is that I'd only heard of them once until this...  originalpckelly   Dec-25-08 10:11 PM   #21 
  - Lucky you  BreatheOnMe   Dec-30-08 01:25 PM   #90 
  - Watch out for those Equinox scumbags, too. They're the same type of crap MLM outfit.  pinniped   Dec-25-08 10:20 PM   #22 
  - and "Melaluca", the "other" Amway.  elehhhhna   Dec-26-08 08:14 AM   #32 
  - Yeah.. we actually were sellers for a while.  HawkeyeX   Dec-30-08 12:11 AM   #81 
  - Melaleuca too.  HawkeyeX   Dec-30-08 12:10 AM   #80 
  - Amway may be a scam but they had some excellent products at one time  Gman   Dec-25-08 11:14 PM   #24 
  - Gee, is Cutco knives making a comeback too?  bluestateguy   Dec-25-08 11:40 PM   #25 
  - Some scumbucket tried to suck me into selling Cutco knives long ago...  backscatter712   Dec-26-08 02:39 AM   #27 
  - I'll say one thing in the vile Cutco's defense (and yes, it was a scam)  tom_paine   Dec-26-08 08:44 AM   #37 
  - the Cutco knives were originally made by Alcoa  dugaresa   Dec-26-08 09:31 PM   #64 
     - We still have our "cutco" knives. However, ours are the old ones made by  Javaman   Dec-30-08 11:14 AM   #86 
  - How cum Amway is still around anyway?  Mind_your_head   Dec-26-08 12:38 AM   #26 
  - Amway has friends in high places.  backscatter712   Dec-26-08 02:46 AM   #28 
     - Wow! I did not know this.  Mind_your_head   Dec-26-08 08:34 PM   #63 
     - Amway based in Grand Rapids, Michigan  du_grad   Dec-29-08 11:58 PM   #78 
     - Granholm needs to be sent a note - to have her AG begin investigating Amway again for Ponzi schemes  HawkeyeX   Dec-30-08 12:13 AM   #82 
        - Michigan's AG would never investigate  BreatheOnMe   Dec-30-08 01:17 PM   #88 
  - Amway isn't just a scam, it's a cult.  Nabeshin   Dec-26-08 04:29 AM   #29 
  - Thank you for mentioning that book...  jmowreader   Dec-26-08 08:22 AM   #34 
  - All I remember about Amway is the guy who bugged the hell out of me at work to buy it.  Vinca   Dec-26-08 06:38 AM   #30 
  - What's weird is that the website makes it really difficult to buy the products  oberliner   Dec-26-08 08:22 AM   #35 
  - Ponzi Schemes are coming back IN A BIG WAY! So is shameless theft and fraud openly performed.  tom_paine   Dec-26-08 08:38 AM   #36 
  - They better stay away from me!  lonestarnot   Dec-26-08 09:23 AM   #40 
  - Amway=Dick & Betsy DeVos=extreme RW $$$ treasury  bobthedrummer   Dec-26-08 10:39 AM   #41 
  - It's amazing what an incestuous little pile they have there.  riverdeep   Dec-26-08 12:43 PM   #54 
  - The rest of the story - FTC Chair Muris Bush Appointee Law Firm Representing Amway........  1776Forever   Dec-26-08 10:45 AM   #43 
  - A word to the wise: Never, *ever* accept a ride to an Amway presentation...  KansDem   Dec-26-08 10:52 AM   #44 
  - I was suckered into a meeting once.  Prisoner_Number_Six   Dec-26-08 10:59 AM   #45 
     - Did you have your own car? If so, then you could have left at any time...  KansDem   Dec-26-08 11:09 AM   #46 
        - Nope- I was driven.  Prisoner_Number_Six   Dec-26-08 11:29 AM   #52 
  - Their own numbers are enough to hang them. Their TV ad says they  mbperrin   Dec-26-08 11:11 AM   #47 
  - Let's remember one other reason Scamway is dangerous  laptoprepairguy   Dec-26-08 11:27 AM   #51 
  - I have a "friend" that i have know since grade school...  pointblank   Dec-26-08 12:12 PM   #53 
  - Primerica is the financial services equivalent of Amway.  Snarkoleptic   Dec-26-08 03:59 PM   #58 
  - My neighbor just quit a fairly decent job to go into Primerica  du_grad   Dec-30-08 12:05 AM   #79 
  - I got a job call from Primerica and Citigroup  BreatheOnMe   Dec-30-08 01:21 PM   #89 
  - My father went from Watkins to Amway  condoleeza   Dec-26-08 05:00 PM   #61 
  - John Tesh does the voice over on the commercial I have seen recently  underpants   Dec-26-08 05:03 PM   #62 
  - Amway - oh, you mean that ponzi scheme masquerading as a cult? (n/t)  ProudDad   Dec-26-08 11:24 PM   #65 
  - How to make money at Amway  TrogL   Dec-27-08 12:38 AM   #66 
  - The Peoples Network -- 1995  Perragrande   Dec-27-08 05:16 AM   #67 
  - Scammers never quit or die. Just like cockroaches.  TheGoldenRule   Dec-27-08 08:36 AM   #68 
  - Many of us here in Michigan hate them.  knitter4democracy   Dec-27-08 10:17 AM   #69 
  - just what our country needs right now  lanlady   Dec-27-08 12:38 PM   #70 
  - I got Amagift cards for Christmas from my in-laws that sell that shit.  Blue in Portland   Dec-29-08 07:05 PM   #71 
  - Ewwww. What a thing to get for Christmas! The ones I've ever met who  superconnected   Dec-29-08 08:00 PM   #77 
  - Just as Ponzi Madoff goes down...the Old Ponzi comes back to prey on the jobless...  KoKo01   Dec-29-08 07:16 PM   #72 
  - So many republicans need jobs...You know they buy their own products because no one else will.  superconnected   Dec-29-08 07:52 PM   #75 
  - Why not.. Ponzi schemes are a big way  SoCalDem   Dec-29-08 07:58 PM   #76 
  - "They say it's a pyramid scheme...but  janx   Dec-30-08 01:22 AM   #83 
  - okay, here's my amway story...  Javaman   Dec-30-08 11:08 AM   #85 

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