Reply #47: And TeeVee.... Nielsen reports American TeeVee viewing at an all-time high...

[KansDem]

Nielsen Media Research reported that the average American home watched more television the past TV season vs. any previous season. During the 2004-05 TV season (September to September), the average household in the U.S. tuned into television 8 hours and 11 minutes per day. This is 2.7% higher than the previous season, 12.5% higher than 10 years ago, and the highest levels ever reported since television viewing was first measured by Nielsen Media Research in the 1950's. In that same time frams, the average person watched television 4 hours and 32 minutes each day, the highest level in 15 years

Average Hours and Minutes Tuned into TV Per 24 Hour Period (Sept-Sept)

Year
Avg. Household Use
Avg. Person Time Viewing

2004 - 2005
8:11
4:32

2003 - 2004
8:01
4:25

2002 - 2003
7.55
4.25

2001 - 2002
7.42
4.18

2000 - 2001
7.39
4.15

Source: Nielsen Media Research, 2005

Center for Media Research