12. No, I think Rush IS going away, though not soon
Sheer demographics are aligned against him. And as alluded to in the piece, new media, social media is in the process of overrunning old media.
Twitter and Facebook beat talk radio. That's not a one-off - that's the way it is from here on in.
No, Limbaugh isn't off the radio after this. Sure, his fans will stand behind him. But this is --the first time-- that he, and the stations that carry him, have taken this kind of financial hit.
The Lion of the right has been humbled, defeated. It may be momentary but it's also highly symbolic. Don't think the wingers, with their desperate rear-guard actions - "Oh yeah what about Bill Maher or Ed Schultz etc." - don't realize that.