Labor's new SuperPAC will be called Workers' Voice, the AFL-CIO announced this week. The labor movement says it formed the SuperPac not because it expects, like the corporate SuperPacs, to be able to raise billions of dollars for political campaigns but because it will allow unions to bring their program to non-union members.
Workers' Voice, the new union SuperPAC, has an initial warchest of $5.4 million, according to the AFL-CIO. It will "activate and energize networks of working families -- both union and non-union -- around political campaigns, legislative issues and holding elected officials accountable," said the labor federation in a statement.
Workers' Voice is the first entry by anyone other than large corporations into a political field of SuperPACs awash in corporate campaign cash thus far funneled into campaign operations with little or no disclosure or accountability. The SuperPACs were made possible by the Supreme Court's Citizens United ruling two years ago.
Workers' Voice will focus on social networking on issues, on voter registration and protection, and on get-out-the-vote efforts, she said. "It will be dedicated to helping communities of color, seniors, and students exercise their right to participate in the process," Shuler added.