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Reply #29


Response to Tansy_Gold (Original post)

Tue Aug 27, 2013, 08:28 AM

29. We've Entered the Age of the 'Anti-Mall'

http://www.theatlanticcities.com/jobs-and-economy/2013/08/weve-entered-age-anti-mall/6663/




Anti-malls are the new malls. So proclaims the staff of D.C.-area booster magazine Washingtonian, in a fun compendium of "The Best of Washington: 62 Reasons to Love Our City" (July 2013). Even the suburbs are figuring out that walkable retail, not enclosed malls surrounded by parking lots, is the way to go in the twenty-first century:

With sophisticated shopping centers such as the Mosaic district in Merrifield and Bethesda Row, suburbs are taking a cue from their urban brethren by shifting to walkable, tree-lined town centers—combining community, thoughtful design, and carefully curated boutiques (Ginger, Bellacara) with specialty eateries. A far cry from the '80s supermall, these feel completely fresh—thanks in no small part to the open air.
I was especially pleased to see the mention of Bethesda Row, the best example of successful suburban retrofit that I know. Indeed, my co-authors and I were so impressed by the then work-in-progress that we chose it for the cover of our 2001 book, Solving Sprawl. Bethesda, a once-sleepy if upscale inner suburb in nearby Maryland, was almost totally automobile-dependent in 1994 when the mixed-use, multi-block development was conceived for a decaying commercial/industrial strip; now, in no small part because of developments like Bethesda Row, Bethesda feels both urban and urbane, yet still human-scaled. It’s a great place to be.

Rachel Nania, writing for the local all-news radio station WTOP, agrees that the landscape of area retail is changing dramatically, with enclosed shopping malls on the decline. She cites the Ballston Common Mall in another D.C. inner suburb, as an example. It sits almost on top of a Metro station but is losing customers.

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Tansy_Gold Aug 2013 OP
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