$25 for Overhead Bins?

[whatthehey]

28. when the general masses act on total costs this will stop

As long as idiots keep buying $199rt tickets that end up costing $350 over a $300 alternative, and still continue with the transaction once total fees are disclosed before charging as they always are, that's how airlines will price things.

With a more informed customer base the exact partition of costs is immaterial however. I see not a scintilla of difference between a ticket price of 199 plus 151 in fees or an all inclusive price of 350.

A while back I even proved this on a hobbyist site where collectors sold small and fragile but expensive goods to each other. Most of us, me included, quoted prices including shipping. Some then started separating the cost, but always disclosing shipping upfront. So I'd sell you an XYZ for $250 shipped and someone else would sell you one for $230+$20 shipping. Some naturally complained that shipping did not cost $20, ignoring the finicky packaging and handling needed, and started refusing to buy from such sellers even though the total cost was exactly in line. To prove a point and that this was silliness, I started advertising mine for $15 plus $230 shipping and handling, no local pickup allowed. Being $5 cheaper overall, I would always get plenty of takers.

As long as the airline's total charge meets or undercuts the competition, then the breakdown is financially irrelevant. They can charge me $1 and $349 air recirculation fee for all I care. But if there are idiots who would buy that given the option of a $300 fare with no fee, then the customer is to blame as all booking sites I've ever seen disclose all fees before finalizing transactions.