Wed Oct 3, 2012, 11:45 PM
LTR (13,040 posts)
KitchenAid Tweets Joke About Obama's Dead Grandma
Source: Mashable
An insensitive tweet poking fun at President Barack Obama’s late grandmother — posted on KitchenAid’s official U.S. account — caught the eye of many Twitter users Wednesday night during the presidential debate. “Obamas gma even knew it was going 2 b bad! ‘She died 3 days b4 he became president’. #nbcpolitics,” @KitchenAidUSA posted to 24,000 followers before quickly deleting the tweet. (snip) KitchenAid immediately issued this apology, which brought even more attention to the situation. KitchenAid @KitchenAidUSA Deepest apologies for an irresponsible tweet that is in no way a representation of the brand's opinion. #nbcpolitics 3 Oct 12 Read more: http://mashable.com/2012/10/03/kitchen-aid-obama-dead-grandma/ Companies really need to look at who they hire to do their tweeting.
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53 replies, 6730 views
| Author | Time | Post | |
| LTR | Oct 2012 | OP | |
| calimary | Oct 2012 | #1 | |
| VespertineIconoclast | Oct 2012 | #12 | |
| SoapBox | Oct 2012 | #2 | |
| fishwax | Oct 2012 | #3 | |
| lonestarnot | Oct 2012 | #4 | |
| PSPS | Oct 2012 | #5 | |
| ZombieHorde | Oct 2012 | #6 | |
| JusticeForAll | Oct 2012 | #7 | |
| Le Taz Hot | Oct 2012 | #9 | |
| adigal | Oct 2012 | #17 | |
| calikid | Oct 2012 | #18 | |
| marble falls | Oct 2012 | #19 | |
| SemperEadem | Oct 2012 | #23 | |
| marble falls | Oct 2012 | #47 | |
| SemperEadem | Oct 2012 | #22 | |
| TalkingDog | Oct 2012 | #28 | |
| Ikonoklast | Oct 2012 | #29 | |
| frylock | Oct 2012 | #34 | |
| marble falls | Oct 2012 | #48 | |
| LanternWaste | Oct 2012 | #53 | |
| proReality | Oct 2012 | #31 | |
| Sherman A1 | Oct 2012 | #14 | |
| Orangepeel | Oct 2012 | #16 | |
| Darth_Kitten | Oct 2012 | #52 | |
| SemperEadem | Oct 2012 | #25 | |
| Sherman A1 | Oct 2012 | #27 | |
| SemperEadem | Oct 2012 | #40 | |
| carla | Oct 2012 | #51 | |
| marble falls | Oct 2012 | #49 | |
| PossumSqueezins | Oct 2012 | #8 | |
| sendero | Oct 2012 | #15 | |
| marble falls | Oct 2012 | #21 | |
| Marthe48 | Oct 2012 | #26 | |
| montana_hazeleyes | Oct 2012 | #10 | |
| BumRushDaShow | Oct 2012 | #11 | |
| fasttense | Oct 2012 | #13 | |
| Bluenorthwest | Oct 2012 | #20 | |
| JNelson6563 | Oct 2012 | #33 | |
| Blueprogress | Oct 2012 | #24 | |
| jwirr | Oct 2012 | #30 | |
| AtheistCrusader | Oct 2012 | #32 | |
| montanto | Oct 2012 | #35 | |
| Mad_Dem_X | Oct 2012 | #36 | |
| Beacool | Oct 2012 | #37 | |
| 47of74 | Oct 2012 | #42 | |
| budkin | Oct 2012 | #38 | |
| budkin | Oct 2012 | #39 | |
| yardwork | Oct 2012 | #44 | |
| StarryNite | Oct 2012 | #41 | |
| 47of74 | Oct 2012 | #43 | |
| Justice | Oct 2012 | #46 | |
| 24601 | Oct 2012 | #45 | |
| and-justice-for-all | Oct 2012 | #50 |
Response to calimary (Reply #1)
Thu Oct 4, 2012, 06:04 AM
VespertineIconoclast (1,099 posts)
12. Precisely. Kitchen Aid's damage control won't be fast enough to erase this. n/t
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Response to LTR (Original post)
Thu Oct 4, 2012, 02:04 AM
PSPS (4,196 posts)
5. "... is in no way a representation of the brand's opinion."
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Deepest apologies for an irresponsible tweet that is in no way a representation of the brand's opinion
Brands are people, my friend. |
Response to LTR (Original post)
Thu Oct 4, 2012, 02:24 AM
ZombieHorde (23,857 posts)
6. Holy shit. I imagine someone will be fired over this. nt
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Last edited Thu Oct 4, 2012, 02:26 AM USA/ET - Edit history (1) |
Response to ZombieHorde (Reply #6)
Thu Oct 4, 2012, 03:13 AM
JusticeForAll (1,082 posts)
7. Hopefully after the company loses A LOT of business. n/t
Response to JusticeForAll (Reply #7)
Thu Oct 4, 2012, 03:40 AM
Le Taz Hot (14,435 posts)
9. I hope not
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because their stand mixers are still made in the U.S.A.
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Response to Le Taz Hot (Reply #9)
Thu Oct 4, 2012, 08:06 AM
adigal (4,703 posts)
17. I know...and I was planning to buy one soon
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But for now, I won't spend a dime on their products.
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Response to adigal (Reply #17)
Thu Oct 4, 2012, 08:44 AM
marble falls (1,909 posts)
19. I like my Viking stand mixer just fine.
Response to marble falls (Reply #19)
Thu Oct 4, 2012, 09:02 AM
SemperEadem (7,997 posts)
23. I"m going to go look at Viking
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I also like Sunbeam, but I'll look into Viking.
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Response to SemperEadem (Reply #23)
Sat Oct 6, 2012, 12:08 PM
marble falls (1,909 posts)
47. The pasta maker is a bit chintzi - extruder rather than a roller, but it also has a blender dock ...
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Viking makes good stuff.
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Response to adigal (Reply #17)
Thu Oct 4, 2012, 08:53 AM
SemperEadem (7,997 posts)
22. same here
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I"m pissed that I bought a small steamer pot from them recently.
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Response to JusticeForAll (Reply #7)
Thu Oct 4, 2012, 10:07 AM
TalkingDog (7,628 posts)
28. Here's hoping you suffer financially for something your drunken uncle says.
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Should it have happened? No.
But are you positive it reflects the views of any substantial portion of Kitchen Aides management or employees? You can't know that, yet you are willing to have them suffer for something their "idiot brother" or "Fox watching Aunty" says. I surely don't want to live in a world where "liberals" like you run things. |
Response to TalkingDog (Reply #28)
Thu Oct 4, 2012, 10:20 AM
Ikonoklast (21,631 posts)
29. See post #25. They need to feel the pain.
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After they recitify the situation, they will be rewarded.
Financial pain is the only thing a corporation can feel. |
Response to TalkingDog (Reply #28)
Thu Oct 4, 2012, 12:40 PM
frylock (19,050 posts)
34. this wasn't some asshole spewing nonsense in the breakroom..
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perhaps a little revenue loss will help them to step up the interview process and weed out dicks like this who are fronting their PR.
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Response to TalkingDog (Reply #28)
Sat Oct 6, 2012, 12:12 PM
marble falls (1,909 posts)
48. And I don't policy decided corporately against where I want my money to go. They have freedom of ...
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and I have the right to disagree and shop elsewhere. I don't want their speech curtailed, I just want to know whats on their minds and they can market to the segment of haters they want while I get to buy where I want. I think your complaint is a lot like the cries of "voter ID" - it doesn't mean a thing.
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Response to TalkingDog (Reply #28)
Mon Oct 8, 2012, 12:38 PM
LanternWaste (16,336 posts)
53. I imagine that should some unnamed employee decide to speak his mind
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I imagine that should some unnamed employee decide to speak his mind with a tweet, some unnamed consumer should be able to speak his or her mind with his or her money.
That's not really "running things", it's simply a benign decision. |
Response to JusticeForAll (Reply #7)
Thu Oct 4, 2012, 10:57 AM
proReality (1,287 posts)
31. If people buy one of their dishwashers word will get around
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Mine was $800 and hasn't cleaned a dish properly since it was purchased. I spent more than I really wanted to, but their products have always been good, so I bit the bullet. Now that Whirlpool owns them (and just about every other brand), they have gone downhill in a hurry.
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Response to ZombieHorde (Reply #6)
Thu Oct 4, 2012, 07:32 AM
Sherman A1 (11,552 posts)
14. The article I read
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indicated that the individual responsible would no longer be "tweeting" for Kitchen Aid. One suspects severely disciplined or terminated would be the outcome of this incident.
I think it is not so much that it happened, things do in all our lives and relationships. It is how Kitchen Aid responds to the situation, how quickly (which it appears they are doing) and with what solution. I would give them a chance to cure before I would put them on a personal boycott list myself. |
Response to Sherman A1 (Reply #14)
Thu Oct 4, 2012, 07:51 AM
Orangepeel (12,703 posts)
16. +1. One can't boycott every company that used to have an asshole working for them
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I don't tweet, so I don't know how likely it is that the idiot tweeting got confused about what account he/she was on at the time.
But that sure looks like it was meant to be a personal thing accidentally sent through a company channel. No one with any professional competence would send that through Kitchenaid, no matter how they felt. |
Response to Orangepeel (Reply #16)
Mon Oct 8, 2012, 12:13 PM
Darth_Kitten (14,192 posts)
52. I don't want to pay for the idiots working in my workplace....
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Isn't it bad enough I get the pissed-off customers who talked to these morons before?
There are idiots in every organization. Some, a lot more than others. |
Response to Sherman A1 (Reply #14)
Thu Oct 4, 2012, 09:04 AM
SemperEadem (7,997 posts)
25. I won't
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give them a chance. You only get one shot at a first impression and this person dragged that company into opprobrium. If the company isn't made to feel the pain, then they will learn nothing.
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Response to SemperEadem (Reply #25)
Thu Oct 4, 2012, 09:39 AM
Sherman A1 (11,552 posts)
27. If that is how you feel, I would urge you to
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contact them and let them know. I would think it would have far more impact than simply not buying their products.
I respect your choice, I disagree with your choice, but respect it. |
Response to Sherman A1 (Reply #27)
Thu Oct 4, 2012, 03:04 PM
SemperEadem (7,997 posts)
40. I did exactly that.
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Last edited Thu Oct 4, 2012, 03:05 PM USA/ET - Edit history (1) my $350 might not be missed by them, but I"m sure Viking or Sunbeam wouldn't mind having it instead.
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Response to SemperEadem (Reply #25)
Sun Oct 7, 2012, 08:28 AM
carla (383 posts)
51. Actually,
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if you want to talk first impressions then Kitchenaids excellent quality kitchen machines should be the impression you look to. Politics is divisive and this tweet has been vigorously denounced by corp. PR. I suggest we calm down, take a breath and not trash an employer because one employee tweeted something we find distasteful. Peoples jobs and families are on the line when we hit a corp with a boycott. What have those workers ever done to deserve a boycott? We can write emails to the board and management making clear how we feel about the disparaging treatment of the POTUS. Measured responses serve our needs better than knee jerk reactions and we don't create collateral damage that hurts families and workers. Please.
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Response to Sherman A1 (Reply #14)
Sat Oct 6, 2012, 12:15 PM
marble falls (1,909 posts)
49. One could be diaspointed by that suspicion, too.
Response to LTR (Original post)
Thu Oct 4, 2012, 03:31 AM
PossumSqueezins (184 posts)
8. Will never buy a Kitchen Aid mixer or dishwasher again
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And I hold a grudge.
I won't buy Hershey's products or Coor's beer. Will not shop at Walmart or Target. Will not eat at Chick-Fil-A or Cracker Barrell. The list is much longer and I'll spare you the details. FUCK REPUCLICANS. |
Response to PossumSqueezins (Reply #8)
Thu Oct 4, 2012, 07:46 AM
sendero (25,000 posts)
15. When company management..
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.... directly supports Republicans as in most or all of your examples above, I think a boycott makes sense.
When some peon employee, who almost certainly is no longer an employee, does something stupid like this, I'm not likely to hold the company responsible. If I though that management had approved that tweet, I would agree with you. I'm betting you whatever that it was just some asshole. |
Response to PossumSqueezins (Reply #8)
Thu Oct 4, 2012, 08:46 AM
marble falls (1,909 posts)
21. Me, too and I won't either. It sure took the shine off my grandmom's mixer standing in my kitchen.
Response to PossumSqueezins (Reply #8)
Thu Oct 4, 2012, 09:30 AM
Marthe48 (605 posts)
26. I've boycotted since the 70's
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My boycott list is longer than my grocery list.
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Response to LTR (Original post)
Thu Oct 4, 2012, 05:08 AM
montana_hazeleyes (1,461 posts)
10. I know it's been said a million times, but
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why are these right wingers so hateful? Pathetic psychopaths. Is nothing off limits to them? Is nothing just plain wrong - headed to them? Sickening and appalling freaks. Now, I'm not saying all Republicans at all. But the ones like this - why such deep hate?
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Response to montana_hazeleyes (Reply #10)
Thu Oct 4, 2012, 05:48 AM
BumRushDaShow (11,956 posts)
11. "why are these right wingers so hateful?"
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Birds of the feather, flock together. Those who have this type of hateful, vindictive personality gravitate towards those who are like themselves. And this is what the GOP has become - a group of people who have no empathy, no sympathy, and no hope, and who get their jollies attacking others (and even this won't soothe them).
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Response to LTR (Original post)
Thu Oct 4, 2012, 07:13 AM
fasttense (14,442 posts)
13. How horrible, to attack one's dead Mema.
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Words can't express the total disgust at the cruelty and heartlessness of the comment.
Really? They have to attack one's dead Grandmother? Even the out of touch, filthy rich, trust fund baby running for president told Obama Happy Anniversary. The person who sent this tweet is so out of touch with any basic human decency that it is no wonder the twittering fool is representing a corporation. |
Response to LTR (Original post)
Thu Oct 4, 2012, 08:45 AM
Bluenorthwest (24,170 posts)
20. That is heinous beyond compare. Foul, vile, and the end of any custom I gave
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KitchenAid, which was once a great brand. Fuck them for their viciousness and their neglect of good citizenship.
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Response to Bluenorthwest (Reply #20)
Thu Oct 4, 2012, 12:31 PM
JNelson6563 (24,769 posts)
33. Spot on.
Response to LTR (Original post)
Thu Oct 4, 2012, 09:02 AM
Blueprogress (64 posts)
24. Wow
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No words for such stupidity.
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Response to LTR (Original post)
Thu Oct 4, 2012, 10:45 AM
jwirr (20,912 posts)
30. Even if this was about an unknown person it is in very poor taste. Kitchenaid will not be one of my
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choices in the future.
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Response to LTR (Original post)
Thu Oct 4, 2012, 11:58 AM
AtheistCrusader (14,212 posts)
32. I would fire that person immediately.
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Not a chance in hell that I would have a person with that crude of a sense of humor, regardless of political affiliation, working public relations for my company/advertising.
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Response to LTR (Original post)
Thu Oct 4, 2012, 01:35 PM
montanto (2,930 posts)
35. And I was just going to buy a heavy duty kitchenaid mixer.
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No lie, just shopping them yesterday for a purchase this month.
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Response to LTR (Original post)
Thu Oct 4, 2012, 01:40 PM
Mad_Dem_X (8,215 posts)
36. How tasteless.
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I hope the person who tweeted this has been fired.
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Response to LTR (Original post)
Thu Oct 4, 2012, 02:19 PM
Beacool (19,068 posts)
37. Some people need to calm down.
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Last edited Thu Oct 4, 2012, 02:20 PM USA/ET - Edit history (1) This is not KitchenAid's position. It was the tweet of one single employee who was probably punished or fired. The company immediately issued an apology.
What more do some of you want from them, blood? |
Response to Beacool (Reply #37)
47of74 This message was self-deleted by its author.
Response to LTR (Original post)
Thu Oct 4, 2012, 02:33 PM
budkin (3,086 posts)
38. There goes my future purchases of KitchenAid
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Insensitive assholes.
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Response to budkin (Reply #38)
Thu Oct 4, 2012, 02:35 PM
budkin (3,086 posts)
39. Ok nevermind, I didn't read that it was just some random employee
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Still, what an insensitive asshole.
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Response to budkin (Reply #39)
Thu Oct 4, 2012, 06:18 PM
yardwork (37,074 posts)
44. It wasn't a "random employee." It was the person hired to tweet on behalf of the company.
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That's a pretty big "mistake" for a public relations professional to make.
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Response to LTR (Original post)
Thu Oct 4, 2012, 03:41 PM
StarryNite (2,785 posts)
41. Un-fucking believable!
Response to LTR (Original post)
Thu Oct 4, 2012, 06:13 PM
47of74 (6,661 posts)
43. The only way they could make up for this in my eyes
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I posted on their facebook feed that there was one way they could make up for this in my eyes. And that is to take the equivalent of this year's profit that their division made Whirlpool and donate that in new products to homeless shelters, womens shelters, schools, and so forth.
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Response to 47of74 (Reply #43)
Thu Oct 4, 2012, 06:53 PM
Justice (4,365 posts)
46. I like that idea. They need to do something to show they are really sorry
Response to LTR (Original post)
Thu Oct 4, 2012, 06:51 PM
24601 (2,490 posts)
45. Imposible! That would imply KitchenAid is a person. Oh, that's right, corporations are made
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up of people after all. So is Solyent Green - but to be fair, that's a product.
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Response to LTR (Original post)
Sat Oct 6, 2012, 11:18 PM
and-justice-for-all (14,763 posts)

