With Support Off as Events Begin, Komen Works to Revive Its Image

[boston bean]

Susan G. Komen for the Cure may have popularized the color pink as a universal symbol of breast cancer fund-raising. But these days, many of the breast cancer foundation’s local affiliates are singing the blues.

Registered attendance or donations have declined by more than 25 percent at some of the group’s recent Race for the Cure events, according to interviews with officials at 10 of the national nonprofit’s local affiliates.

Although the group’s race season is just getting started, the early returns indicate that local affiliates, a mainstay of Komen’s fund-raising operations, are struggling to recover after a public outcry in February forced the national Komen association to rescind a controversial decision that would have curbed financing for breast health programs by Planned Parenthood.

The continuing turmoil in the group, including a spate of resignations at the local and national levels, as well as a recent study indicating a steep decline in the brand’s status, is further unsettling affiliates.

http://www.nytimes.com/2012/04/28/us/with-komen-image-hurt-support-for-affiliates-lags.html?_r=1&pagewanted=all

[yourout]

1. The biggest eye opener is the crazy amount of money the people at the top are making.

[tibbiit]

2. The money making at the top

Was it for me. I was at the grocery store the other day and saw a poster about Komen. I said at the check out stand that I wouldnt be donating to them this year (they have auto donation at the check out stand on your bill) The store clerk said she wouldnt be either. We both said it was because of all the money that doesnt go anywhere near women's health but into the pockets of the leaders of the charity.
tib

[seabeyond]

3. i stopped contributing two years ago, i was bothered

by last year, i started getting angry with the month of oct and it had nothing to do with the scandal. between dismissing the pain, the horrors and the death of the disease, it is now being promoted for male entertainment and sexist campaigning. but worse, is the corporate profit from the disease. the month of pink for companies to make money off the suffering from a disease makes me mad. and i am really having an issue with a month of pink for one cancer because it is all about tits ignoring so many other diseases. it is calling up my sense of fairness.

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Save the Boobs

save the boobs ad was bad. i cannot get it anymore. i guess you have to have a you tube account for over 18 and for whatever reason, i cant figure out how to activate my stupid account. so you need to go into a site that has it.

http://www.momlogic.com/2010/03/booby_prizes_bizarre_breast_cancer_ads.php

A letter sent to (mostly male) company directors at a hospital in Poland urged male managers to encourage their female employees to get mammograms. Sounds like a good plan, except the letter contained the campaign slogan, "I check the breasts of my employees myself." Feminist groups in Poland say the slogan is inviting sexual harassment. Whoops.

[PassingFair]

4. They lost me at "TaTa's"

Trivializing a serious health threat.

[seabeyond]

5. i love boobies for our middle school boys

to shout thru the halls and the girls buying into it, got me

[BlueIris]

6. Everything I've read about Komen horrifies me.

Good luck to them, in reviving that image.