How on earth did Ann Romney's Latino outreach fail so terribly?

I thought, it’s also very important that the Latino community recognize how important this election is for them,” Romney said. “And they are mistaken if they think they are going to be better off with Barack Obama as their president. There really is only one way for prosperity, for small business, and that is, this is the simplest way I can say this: If Mitt Romney wins, America wins.”

Hispanics are an important voting bloc, especially in this battleground state. Romney said she’s speaking out to make “sure that those coalitions,” referring to women and Hispanic voters, “that would naturally be voting for another party wake up and say, You’d better really look at the issues this time.”

“You’d better really look at your future and figure out who’s going to be the guy that’s going to make it better for you and your children, and there is only one answer,” Mrs. Romney said, giving a harsher pitch than we usually hear from the woman who wants to be the next first lady.

“It really is a message that would resonate well if they could just get past some of their biases that have been there from the Democratic machines that have made us look like we don’t care about this community,” Romney said. “And that is not true. We very much care about you and your families and the opportunities that are there for you and your families.”