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Sun Sep 23, 2012, 05:42 PM

SuperPAC's vs the DVR - If a half billion dollars of negative ads run in the next 45 days....

how many people will really see them?
And what effect can they have now.
I don't know anyone who watches commercials anymore.
Not many folks I know even watch live TV.
It's all self-scheduling viewing with the DVR and they fly through ads like a hot knife through butter.

That leaves the internet and that is self selecting also.
You only watch what you choose.

I don't think a half a billion dollars will buy what it used to buy, even as recently as in 2012.

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Reply SuperPAC's vs the DVR - If a half billion dollars of negative ads run in the next 45 days.... (Original post)
TeamPooka Sep 2012 OP
tibbiit Sep 2012 #1
TeamPooka Sep 2012 #2
Liberal_Stalwart71 Sep 2012 #3
davidpdx Sep 2012 #4
TeamPooka Sep 2012 #5

Response to TeamPooka (Original post)

Sun Sep 23, 2012, 06:16 PM

1. I was saying the same thing to a coworker friday

People are not chained to the tv schedule anymore. I use my dvr all the time, or I put the show on pause at the beginning, then do ten minutes of messing around the house. I fast forward thru all commercials (except obama lol
I definitely think dvr's water down the damage of Cit. United. Too bad Karl and Kochs.
tib

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Response to tibbiit (Reply #1)

Sun Sep 23, 2012, 09:09 PM

2. we will take the ecomonic stilumus they provide though.... :) nt

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Response to TeamPooka (Original post)

Sun Sep 23, 2012, 09:15 PM

3. Law of diminishing returns. People will eventually tune out...

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Response to TeamPooka (Original post)

Sun Sep 23, 2012, 11:00 PM

4. I'm sure the television stations and networks have jacked up their fees

well knowing they'll make a killing off the ads. It will be interesting to see the 4Q profits for the four major networks and how much they earned off of ads.

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Response to davidpdx (Reply #4)

Mon Sep 24, 2012, 05:17 PM

5. they have rules about offering canduidates the lowest rates available....

but volume sure makes up for it.

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