Tue Jan 22, 2013, 04:02 PM
Joe Shlabotnik (3,962 posts)
As losses mount, Sun turns to CRTC
"Canada’s newest and most controversial news channel is pinning its hopes for survival on a ruling by Canada’s broadcast regulator.
Sun News Network is arguing its signal must be broadcast into every Canadian home if it is ever going to recover from losses that have already reached $17-million a year.
The news network, which is owned by Quebecor Inc. and has made a name for itself by slamming rivals such as the Canadian Broadcasting Corp. for relying on government subsidies, has asked the Canadian Radio-television and Telecommunications Commission to grant it “mandatory carriage,” which means it would be included in every basic cable package across the country.
This would generate about $18-million a year for the network, because it would earn 18 cents a month in wholesale revenue from every Canadian household that subscribes to a basic cable, satellite, or IPTV service."
more at: http://www.theglobeandmail.com/globe-investor/as-losses-mount-sun-turns-to-crtc/article7597155/
additional opinion at: http://rabble.ca/blogs/bloggers/djclimenhaga/2013/01/no-market-hate-and-right-wing-drivel-sun-news-comes-cap-hand-pub
Who knew? Apparently consumers of far-right, hate speech are too cheap to pay for it themselves Oh the irony.
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Response to Joe Shlabotnik (Original post)
Wed Jan 23, 2013, 05:32 PM
JBoy (7,752 posts)
4. The irony here is rich.
This from the Globe article stood out for me:
Sun believes most Canadians don’t know it exists, and it has the market research and ratings to prove it.
Sounds like your business just needs to do some more marketing, and then you'll be good.
Here, I'll point you in the right direction: