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Fri Aug 23, 2013, 04:26 PM

Limbaugh re-ups with Cumulus

Source: Politico

As expected, Rush Limbaugh has re-upped with Cumulus Media, bringing an end to months of heated, often public contract negotiations.

"On Wednesday night or Thursday, we completed our negotiations with the Cumulus Broadcasting Co., and there will not be any changes. I will continue to be on radio stations for the next three years," he told his listeners on Friday.

Limbaugh also blamed POLITICO and other media outlets of falsely reporting that the contract negotiations would not go through, which is not the case. On July 28, POLITICO reported that Cumulus was threatening to drop both Limbaugh and Sean Hannity. Two days later, we reported that negotiations were back on the table.

On Aug. 15, we reported that Limbaugh was likely to re-up with Cumulus, while Hannity was likely to split. That remains the case.

Read more: http://www.politico.com/blogs/media/2013/08/limbaugh-reups-with-cumulus-171120.html?hp=r5

20 replies, 3109 views

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Arrow 20 replies Author Time Post
Reply Limbaugh re-ups with Cumulus (Original post)
brooklynite Aug 2013 OP
Gothmog Aug 2013 #1
GalaxyHunter Aug 2013 #2
crim son Aug 2013 #3
LittleGirl Aug 2013 #4
SmittynMo Aug 2013 #5
onehandle Aug 2013 #6
alp227 Aug 2013 #7
Tom Ripley Aug 2013 #8
Eleanors38 Aug 2013 #20
davidpdx Aug 2013 #9
pstokely Aug 2013 #13
davidpdx Aug 2013 #16
Brigid Aug 2013 #10
polynomial Aug 2013 #11
blkmusclmachine Aug 2013 #12
warrant46 Aug 2013 #18
ProudToBeBlueInRhody Aug 2013 #14
Norbert Aug 2013 #15
pstokely Aug 2013 #17
titaniumsalute Aug 2013 #19

Response to brooklynite (Original post)

Fri Aug 23, 2013, 04:33 PM

1. Clear Channel is still losing money in this deal

Clear Channel evidently backed down and is not charging Cumulus as much as it wanted. Clear Channel is stuck with Limbaugh through 2016 and is losing money on this deal

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Response to brooklynite (Original post)

Fri Aug 23, 2013, 04:37 PM

2. well aint that somthin.

 

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Response to brooklynite (Original post)

Fri Aug 23, 2013, 04:40 PM

3. How utterly unsurprising. n/t

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Response to brooklynite (Original post)

Fri Aug 23, 2013, 05:02 PM

4. F*** !!! n/t

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Response to brooklynite (Original post)

Fri Aug 23, 2013, 05:26 PM

5. He's like an STD

that wont go away.

I will never figure out why people listen to his racist, ignorant opinions.

Oh well, there's no fix for stupid.

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Response to brooklynite (Original post)

Fri Aug 23, 2013, 06:41 PM

6. The sticking point was the candy jar full of OxyContin, and an underage Dominican 'aide.'

Sue me, you pile of shit.

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Response to brooklynite (Original post)

Fri Aug 23, 2013, 08:00 PM

7. HOWEVER, Limbaugh will lose his New York City-based flagship station 77 WABC. HUGE.

According to All Access, Limbaugh will move to the lower-rated 710 WOR in NYC effective 1/1/2014. It quotes Rush: " The only change that's going to happen is that on JANUARY 1st we are going to leave WABC and move to WOR in NEW YORK. My syndication partner is CLEAR CHANNEL COMMUNICATIONS, and they own WOR, and so we're gonna go to our own radio station in NEW YORK. And this has been mutually agreed to."

The assumption here is that WABC will replace Limbaugh with the Cumulus-distributed host Mike Huckabee, the former governor of Arkansas whose show competes in the same time slot with Rush. The symbolism here is that Rush isn't on the station where he began his national radio career; after a few years as a local host on KFBK Sacramento Rush moved to New York to do a show with ABC Radio Networks out of WABC.

Sean Hannity, who did his radio show out of WABC studios for nearly a decade and a few more years, is also moving to WOR.

As I've previously posted, Cumulus stations that have Limbaugh are mostly in smaller markets like Albuquerque (KKOB), Reno (KKOH), or Little Rock (KARN). However, the news/talk Cumulus stations in these top-25 markets will still have Rush noise pollution: #3 Chicago (WLS), #5 Dallas (WBAP), #11 Detroit (WJR), and #8 Washington DC (WMAL).

Rush and his people know the markets; losing Cumulus would mean becoming outcasts because the Cumulus stations like WJR, WMAL, and WLS are the only stations in their markets where the show fits!

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Response to brooklynite (Original post)

Fri Aug 23, 2013, 08:10 PM

8. The loss leader will go on

the powers that be can afford it

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Response to Tom Ripley (Reply #8)

Tue Aug 27, 2013, 10:18 PM

20. Much of the FR has benefitted from these networks dominating the airwaves

With a uniformly extremist message, even if the stations knowingly lose market share. Economic determinism doesn't explain anything; it's just the cheap seats of intellectual worldliness.

The FR knows what it is doing.

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Response to brooklynite (Original post)

Fri Aug 23, 2013, 09:37 PM

9. I don't think it's that surprising

While most of us wanted to see him off the air, the possibility that it was going to happen was pretty slim.

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Response to davidpdx (Reply #9)

Mon Aug 26, 2013, 04:06 PM

13. It's the beginning of the end, conservative hate talk has older demos and lower ad rates

It was a bargaining ploy for Cumulus

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Response to pstokely (Reply #13)

Tue Aug 27, 2013, 01:11 AM

16. Well the good news is eventually he'll die

So one way or the other he'll be off the air. The guy is a medical time-bomb.

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Response to brooklynite (Original post)

Fri Aug 23, 2013, 10:12 PM

10. Rats.

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Response to brooklynite (Original post)

Fri Aug 23, 2013, 10:26 PM

11. This is the best thing that could happen

What in the heck makes me listen to Limbaugh, not sure and donít know how to explain it. But I will try. Limbaugh from the very beginning time he started broadcasting influenced me in a different way. That different way begged the question; what is the matter with this man? Or better yet he gets paid to say a whole lot of political junk over the radio. But the greatest thing that could happen for the Democratic Party.

From my point of view, and from the get go Limbaugh was a master of sophistry conjure of division, the umpire of hate, the high priest of bullshit.

Listening carefully many could understand the characterization of his audience. Talk about people who have reasoning that are freakazoid in the mind of hypocrisy similar to neuronal pipeline of slug shifting around ready to blow a leak in the American mental health system.

America has had about three decades of Limbaugh to groom Americans into a preexisting freakazoid reasoning in Republican politics. Please you could just about pick out a Limbaugh Republican in the parking lot just by looking at them. Yep thatís a Limbaugh freak, you donít even have to talk about politics these Limbaugh freakazoidís radiate like black box with strange cosmic resonance from a red shifted planet. They come from that magic corridor of swindled money from your taxes

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Response to brooklynite (Original post)

Sat Aug 24, 2013, 02:19 AM

12. Kiss the ring, sheeple.

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Response to blkmusclmachine (Reply #12)

Tue Aug 27, 2013, 11:16 AM

18. And Genuflect appropriately

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Response to brooklynite (Original post)

Mon Aug 26, 2013, 05:03 PM

14. Propaganda equals cash

No surprise. He keeps idiots around the country voting against their own interest. No way the RNC lets that disappear.

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Response to brooklynite (Original post)

Mon Aug 26, 2013, 09:25 PM

15. So the Fatass Signed for less

CC is losing their shirt. Cumulus will do the same. Limpballs will still be the face of the angry white man and AM radio will continue to circle the drain.

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Response to Norbert (Reply #15)

Tue Aug 27, 2013, 08:03 AM

17. a lot of new cars don't even have AM radios

but they come with pandora apps and XM

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Response to pstokely (Reply #17)

Tue Aug 27, 2013, 12:31 PM

19. What new cars don't have AM radio?

I worked in radio for years but haven't heard this.

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