Mattel, the maker of Barbie, will produce a bald fashion doll for children who have lost their hair because of illness or cancer, the company announced today.
“These dolls, which will be a friend of Barbie, will be distributed exclusively to children’s hospitals and other hospitals treating children with cancer throughout the U.S. and Canada, directly reaching girls who are most affected by hair loss,” said Mattel Company spokesman Alan Hilowitz in a statement.
The announcement comes after a Facebook movement urging Mattel to produce a bald version of its famously blonde Barbie doll earlier this year. To date, the page has had more than 150,000 “likes.”
The bald doll would include “hats, scarves and other fashion accessories to provide girls with a traditional fashion play experience. For those girls who choose, the wigs and head coverings can be interchanged or completely removed.”