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Wed Jan 8, 2014, 09:39 PM

GOP Messaging 101

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Response to Scuba (Original post)

Wed Jan 8, 2014, 09:46 PM

1. So long as they're succeeding in that messaging...

...which, sadly enough, seems to be a strong point (probably because so many corporate-filth types just LOVE marketing), it doesn't matter what the truth is.

Sound bites count (as much as it pains me to admit it), and they are the masters of the sound bite. We need a messaging seminar/intervention or something similar. Something to bring the majority of contact-point individuals on the 'same page' without being pre-generated Talking Points. A Methods of Communication class, maybe. Perhaps an online resource?

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Response to Shandris (Reply #1)

Wed Jan 8, 2014, 09:55 PM

2. Recommended reading: Drew Westen's "The Political Brain". I think you'll appreciate it very much.

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Response to Scuba (Reply #2)

Wed Jan 8, 2014, 10:02 PM

3. I looked at the 'quick blurb'-style review right after reading your comment and...

...that looks -highly- interesting! Thank you! That's gone right to the top of my must-read list, as it dovetails with my 'pet issues' so perfectly.

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