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Wed Jan 16, 2013, 06:44 PM

This is How to Get an American Apparel Ad Banned (maybe NSFW)

This is How to Get an American Apparel Ad Banned

American Apparel advertising has been making everyone feel like a skeezy perv since the early aughts, but Britain's Advertising Standards Authority decided this week was a good one to crack down. The second ban on the company's ads in a week—the latest being the photo at right, which was printed on the back of Vice Magazine—comes with the following statement:

"Whilst we acknowledged the image did not contain any explicit nudity, we considered that the amateur style of the photo, the posing of the model with her legs up on an office style chair with her knickers showing, and the unsmiling expression on the model's face meant the photo would be interpreted as having sexual undertones and a voyeuristic quality. We concluded the ad inappropriately sexualized a model who appeared to be a child and was therefore irresponsible."

After arguing that the model is over 18, and yes she is, in fact, fully clothed (unlike many of AA's ads), company reps consented to the ban, saying, "Obviously we'll abide by this ruling as we have in the past with similar ASA decisions, but American Apparel will not be altering our classic advertising aesthetic which is internationally recognised for its artistic and social values." Porny, yet refined.

http://racked.com/archives/2012/12/14/this-is-how-to-get-an-american-apparel-ad-banned.php

Pic is at link (and model is over 18 and clothed). Has anyone shown them Page 3 yet.....

edited to add - further down the page is someone shoveling snow nude in New York (so if seeing a small pic of a nude person offends be forewarned - NSFW)

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Reply This is How to Get an American Apparel Ad Banned (maybe NSFW) (Original post)
The Straight Story Jan 2013 OP
RebelOne Jan 2013 #1
The Straight Story Jan 2013 #2
ellie Jan 2013 #3
The Straight Story Jan 2013 #4
WhoIsNumberNone Jan 2013 #5
2naSalit Jan 2013 #6
siligut Jan 2013 #7
cthulu2016 Jan 2013 #8
JaneyVee Jan 2013 #9

Response to The Straight Story (Original post)

Wed Jan 16, 2013, 06:48 PM

1. What was the ad for?

Her socks, her top or her underwear?

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Response to RebelOne (Reply #1)

Wed Jan 16, 2013, 06:50 PM

2. Not sure but it is a nice sweater

Not sure how warm it is keeping her though considering...

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Response to The Straight Story (Original post)

Wed Jan 16, 2013, 07:04 PM

3. I love that website the story was on.

Thanks!

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Response to ellie (Reply #3)

Wed Jan 16, 2013, 07:06 PM

4. I honestly have never been there before

Found the story on another link, not my cup of tea but was an interesting read.

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Response to The Straight Story (Original post)

Wed Jan 16, 2013, 07:11 PM

5. Geez- That picture was taken by a professional?

I'm assuming, of course... I really hope they stole that off somebody's Facebook page, because if somebody got paid for that I am in the wrong racket.

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Response to The Straight Story (Original post)

Wed Jan 16, 2013, 07:13 PM

6. I can see their point.

These models might be 18 or older, the point is that they look like they are much younger which is playing to younger girls showing them, in visuals, what is the real way to get noticed. Girls of an impressionable age will gravitate towards the activities and fashions that will get them noticed whether they understand that the notice they will get most readily is from the pedophiles of our world or not is beside the point. It also plays into the corporate make-a-buck-on-everything-even-if-it's-trash mindset that says on one hand that everyone should be able to support the fashions they like and claim artistic license when on the other hand it promotes inappropriate behavior and the decline of respect for women and their perceived ability to think in real terms... including sex offenders who claim that they raped that girl because of what she was wearing and/or she lead him to do it because of what she was wearing or how she looked. It's a social issue that is in need of a conversation about decency and respect that is long overdue. Nudity is one thing sexually suggestive, clothed or not, is something altogether different.

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Response to The Straight Story (Original post)

Wed Jan 16, 2013, 07:45 PM

7. I remember when they said they only used models who were homeless

That was in the nineties.

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Response to The Straight Story (Original post)

Wed Jan 16, 2013, 07:48 PM

8. Obviously a child.. a very, very old child

"a model who appeared to be a child"

???

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Response to The Straight Story (Original post)

Wed Jan 16, 2013, 07:57 PM

9. I shop MOSTLY at American Apparel.

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