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Mon Dec 24, 2012, 04:12 PM

Arizona re-learning capitalism, how racism kills economy. But shoppers aren't immigrants, are they.

Thanks to AlphaCentauri for the LBN post.

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http://www.latimes.com/news/nationworld/nation/la-na-tucson-mexican-shoppers-20121224,0,516270.story

Tucson turns on the charm to attract Mexican shoppers
Tucson attracts Mexican shoppers with good values and assurances that they needn't fear Arizona's illegal immigration laws.


TUCSON .... An estimated 24 million Mexicans visited Arizona in 2007 alone, according to the most recent University of Arizona study. Of those, about 2.7 million visited the Tucson region and spent about $976 million in Pima County. Tourism officials think those numbers have continued to rise. ....

They've also started a workshop called Mexico Ready, which trains Tucson service industry employees on Mexican etiquette. Hotel clerks are taught to hand room keys to a Mexican client instead of slapping them on the counter, and servers are encouraged to bring the bill to a meal only after the client asks for it, not before.

"The service is more intimate and personal," said Marisol Vindiola, who focuses on the Mexican market for the bureau. ....

A week after the state Legislature passed the measure (SB 1070) in spring 2010, Garcia met with Mexican officials in Hermosillo.

"There is a perception problem here," he said he told them. "You all think that in Tucson we are all racists and we don't like Mexicans. And there is a perception problem of traveling to Mexico where people think there is violence and bullets flying everywhere. Both sides have a perception problem. Why don't we help each other and help promote each other's regions?"

Both sides agreed. ....

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